Growth Marketing Specialist (SEO, Content, Paid Ads, AI Tools)

We’re a growing SaaS company in the construction industry, helping contractors simplify how they manage their business. We’re looking for a creative, data-driven marketer who can own our content strategy, optimize it for search, run paid campaigns, and leverage AI to make it all more efficient.

What You’ll Do

• Plan and execute an SEO-driven content strategy (blogs, landing pages, etc.) that attracts and converts our target audience.
• Use SEO tools like SEMrush (or similar) for keyword research, competitor analysis, and content optimization.
• Design engaging, on-brand assets using Canva or similar tools for distribution across social media platforms (Instagram, Facebook, Reddit, etc.).
• Set up, manage, and optimize paid ad campaigns on Meta and Google to drive traffic and conversions.
• Use AI tools (ChatGPT, Jasper, MidJourney, etc.) to speed up content creation, ad copywriting, design variations, and reporting.
• Track, measure, and report on results, making recommendations for continuous improvement.

What We’re Looking For

• Proven experience with SEO content writing and optimization.
• Comfortable using SEO tools (SEMrush, Ahrefs, Google Search Console, etc.).
• Strong eye for design and ability to create marketing assets in Canva or similar tools.
• Hands-on experience running paid ad campaigns (Meta, Google).
• Familiarity with AI tools for marketing and content creation.
• Self-starter with the ability to manage multiple projects at once.

Nice to Have

• Experience in SaaS or construction-related industries.
• Knowledge of email marketing and automation tools.

Why You’ll Love Working With Us

• Small, fast-moving team where your ideas have a real impact.
• Opportunity to work on a variety of marketing channels and grow your skills.
• Flexible remote work environment.