AI-native Content & Creative Creator

📍 Job Overview

Job Title: AI-native Content & Creative Creator

Company: Guesty

Location: Israel

Job Type: Full-time

Category: Digital Marketing & Content Creation

Date Posted: 2025-07-27

Experience Level: Mid-level (2-5 years)

Remote Status: Remote OK

🚀 Role Summary

• 📝 Enhancement Note: This role is ideal for an English-native content and creative professional with a strong background in AI-driven marketing content creation and optimization. The primary focus is to accelerate Guesty’s creative content velocity and power performance marketing efforts by producing high-volume, brand-aligned assets using AI tools.
• Drive creative production for performance marketing campaigns, ensuring alignment with brand guidelines and campaign narratives.
• Collaborate with marketing, content, and design leads to streamline workflows and optimize output for time-to-launch.
• Continuously explore and integrate new AI tools to improve quality, scalability, and speed of production.

📈 Primary Responsibilities

• 📝 Enhancement Note: The role requires a strong understanding of performance marketing and a curiosity for exploring new AI tools to enhance creative outputs.
• 📝 Enhancement Note: Responsibilities are focused on creative production, collaboration, and optimization using AI tools.
• 📝 Enhancement Note: The role involves a mix of creative production, collaboration, and optimization using AI tools to drive performance marketing campaigns.
• 📝 Enhancement Note: Responsibilities are centered around creative production, collaboration, and optimization using AI tools to drive performance marketing campaigns.
• 📝 Enhancement Note: The role requires a strong understanding of performance marketing and a curiosity for exploring new AI tools to enhance creative outputs.
• 📝 Enhancement Note: Responsibilities are focused on creative production, collaboration, and optimization using AI tools.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Marketing, Communications, or a related field. Relevant work experience may be considered in lieu of formal education.

Experience: 2-5 years of experience in content creation, creative production, or a related role with a strong focus on AI-driven marketing.

Required Skills:

• Proficiency in AI tools for content creation and optimization (e.g., Canva, Opus Clip, Brandwell, Crux)
• Strong understanding of performance marketing and engagement drivers
• Comfortable owning workflows from ideation to execution
• Curiosity for exploring and integrating new AI tools
• Excellent communication and collaboration skills
• Fluent in English

Preferred Skills:

• Familiarity with marketing automation tools and workflows
• Experience with video editing and graphic design software
• Knowledge of A/B testing and optimization strategies
• Familiarity with brand guidelines and creative briefs

📊 Campaign Portfolio & Results Requirements

Portfolio Essentials:

• A diverse portfolio showcasing AI-driven content creation and optimization for performance marketing campaigns.
• Examples of creative assets produced using AI tools, such as video clips, visuals, and landing page assets.
• Demonstrated ability to align creative outputs with brand guidelines and campaign narratives.

Campaign Documentation:

• Case studies or examples of A/B testing and optimization strategies used to improve campaign performance.
• Documentation of real-time iteration loops and performance feedback implementation.
• Evidence of collaboration with marketing, content, and design leads to streamline workflows and optimize output.

💵 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be around ₪150,000 - ₪250,000 per year (ILS), based on market research and regional adjustments for mid-level marketing professionals in Israel.

Benefits:

• Competitive benefits package, including health insurance and retirement plans.
• Flexible work arrangements, with remote work options available.
• Opportunities for professional growth and development in a fast-growing global startup.

Working Hours: The role requires a standard full-time workweek of 40 hours, with flexibility for marketing campaign needs and creative flow.

📝 Enhancement Note: The salary range is an estimate based on market research and regional adjustments for mid-level marketing professionals in Israel. Actual compensation may vary based on experience and qualifications.

🎯 Team & Company Context

🏢 Company Culture

Industry: Guesty is a fast-growing global startup transforming the hospitality industry by providing an all-in-one platform for hospitality businesses to automate, optimize, and scale their operations.

Company Size: Guesty has over 900 team members across 16 countries worldwide, fostering a dynamic and impact-driven environment.

Founded: Guesty was founded in 2013 and has since grown into a leading hospitality technology company, empowering property managers to deliver top-tier guest experiences while running more efficient, data-driven operations.

Team Structure:

• Guesty’s marketing team is organized around performance marketing, content marketing, and design, with a strong focus on collaboration and cross-functional integration.
• The role of AI-native Content & Creative Creator sits at the intersection of creative production and AI tooling, supporting the content strategy and powering performance marketing efforts.

Methodology:

• Guesty employs a data-driven approach to marketing, with a strong emphasis on performance optimization and continuous improvement.
• The company uses a variety of AI tools to enhance creative outputs and drive campaign performance.
• Guesty’s marketing team works closely together to streamline workflows, speed up approvals, and optimize output for time-to-launch.

Company Website: Guesty.com

📝 Enhancement Note: Guesty’s company culture is dynamic, global, and impact-driven, with a strong focus on collaboration and cross-functional integration. The company’s marketing team is organized around performance marketing, content marketing, and design, with a data-driven approach to marketing and a strong emphasis on performance optimization and continuous improvement.

📈 Career & Growth Analysis

Marketing Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience in content creation, creative production, or a related role with a strong focus on AI-driven marketing.

Reporting Structure: The AI-native Content & Creative Creator will report directly to the Marketing Manager and work closely with marketing, content, and design leads to streamline workflows and optimize output.

Marketing Impact: The role has a significant impact on Guesty’s performance marketing campaigns, driving engagement and conversion through high-volume, brand-aligned creative assets produced using AI tools.

Growth Opportunities:

• 📝 Enhancement Note: Guesty offers opportunities for professional growth and development in a fast-growing global startup, with a dynamic and impact-driven environment.
• 📝 Enhancement Note: The role of AI-native Content & Creative Creator provides an excellent opportunity to grow one’s career in a fast-paced, innovative environment, with exposure to cutting-edge AI tools and a strong focus on performance marketing.

🌐 Work Environment

Office Type: Guesty offers a flexible work environment, with remote work options available and a strong emphasis on collaboration and cross-functional integration.

Office Location(s): Guesty has offices in Israel, the United States, and other countries worldwide. The role of AI-native Content & Creative Creator can be based remotely or in one of Guesty’s global offices.

Workspace Context:

• Guesty’s flexible work environment fosters collaboration and cross-functional integration, with a strong emphasis on performance optimization and continuous improvement.
• The company provides access to a variety of AI tools to enhance creative outputs and drive campaign performance.
• Guesty’s marketing team works closely together to streamline workflows, speed up approvals, and optimize output for time-to-launch.

Work Schedule: The role requires a standard full-time workweek of 40 hours, with flexibility for marketing campaign needs and creative flow.

📝 Enhancement Note: Guesty offers a flexible work environment, with remote work options available and a strong emphasis on collaboration and cross-functional integration. The company’s dynamic and impact-driven culture fosters professional growth and development in a fast-growing global startup.

📄 Application & Portfolio Review Process

Interview Process:

• 📝 Enhancement Note: The interview process for the AI-native Content & Creative Creator role is designed to assess the candidate’s creative production skills, understanding of AI tools, and ability to collaborate with marketing, content, and design leads.
• 📝 Enhancement Note: The interview process may include a portfolio review, creative challenge, and case study presentation, as well as a discussion of the candidate’s marketing strategy and growth strategy demonstration.

Portfolio Review Tips:

• 📝 Enhancement Note: Candidates should prepare a diverse portfolio showcasing AI-driven content creation and optimization for performance marketing campaigns, with examples of creative assets produced using AI tools.
• 📝 Enhancement Note: Candidates should be prepared to discuss their portfolio in the context of Guesty’s brand guidelines and campaign narratives, as well as their ability to collaborate with marketing, content, and design leads to streamline workflows and optimize output.

Challenge Preparation:

• 📝 Enhancement Note: Candidates should be prepared to demonstrate their understanding of performance marketing and their ability to use AI tools to enhance creative outputs and drive campaign performance.
• 📝 Enhancement Note: Candidates should be familiar with Guesty’s brand guidelines and campaign narratives, as well as the company’s data-driven approach to marketing and strong emphasis on performance optimization and continuous improvement.

ATS Keywords:

• AI Tools
• Content Creation
• Creative Production
• Performance Marketing
• Video Editing
• Graphic Design
• Collaboration
• Optimization
• A/B Testing
• Brand Alignment
• Digital Assets
• Marketing Strategy
• Workflow Management
• Curiosity
• Engagement
• Conversion

📝 Enhancement Note: The interview process for the AI-native Content & Creative Creator role is designed to assess the candidate’s creative production skills, understanding of AI tools, and ability to collaborate with marketing, content, and design leads. Candidates should be prepared to demonstrate their understanding of performance marketing and their ability to use AI tools to enhance creative outputs and drive campaign performance.

🛠 Tools & Technology Stack

Primary Tools:

• Canva: A user-friendly graphic design platform for creating social media graphics, presentations, and more.
• Opus Clip: A video editing tool for creating engaging video content for social media and other digital platforms.
• Brandwell: A brand management platform for creating and maintaining brand guidelines and ensuring consistency across creative outputs.
• Crux: An AI-powered content creation tool for generating blog posts, articles, and other written content.

Analytics & Attribution:

• Guesty uses a variety of analytics and attribution tools to track campaign performance and optimize marketing efforts.

Campaign Management & Automation:

• Guesty employs a range of campaign management and automation tools to streamline workflows, speed up approvals, and optimize output for time-to-launch.

📝 Enhancement Note: Guesty uses a variety of AI tools to enhance creative outputs and drive campaign performance, including Canva, Opus Clip, Brandwell, and Crux. The company’s marketing team works closely together to streamline workflows, speed up approvals, and optimize output for time-to-launch.

👥 Team Culture & Values

Marketing Values:

• 📝 Enhancement Note: Guesty’s marketing team values creativity, collaboration, and continuous improvement, with a strong emphasis on performance optimization and data-driven decision-making.
• 📝 Enhancement Note: The team is committed to delivering top-tier guest experiences and running efficient, data-driven operations, with a focus on driving engagement and conversion through high-volume, brand-aligned creative assets produced using AI tools.

Collaboration Style:

• 📝 Enhancement Note: Guesty’s marketing team fosters a collaborative and cross-functional work environment, with a strong emphasis on streamlining workflows, speeding up approvals, and optimizing output for time-to-launch.
• 📝 Enhancement Note: The team works closely together to ensure creative alignment with brand guidelines and campaign narratives, with a focus on driving engagement and conversion through high-volume, brand-aligned creative assets produced using AI tools.

📝 Enhancement Note: Guesty’s marketing team values creativity, collaboration, and continuous improvement, with a strong emphasis on performance optimization and data-driven decision-making. The team is committed to delivering top-tier guest experiences and running efficient, data-driven operations, with a focus on driving engagement and conversion through high-volume, brand-aligned creative assets produced using AI tools.

⚡ Challenges & Growth Opportunities

Challenges:

• 📝 Enhancement Note: The role of AI-native Content & Creative Creator presents challenges in keeping up with the latest AI tools and workflows, as well as ensuring creative alignment with brand guidelines and campaign narratives.
• 📝 Enhancement Note: Candidates should be prepared to demonstrate their ability to own workflows from ideation to execution, independently or collaboratively, and to continuously experiment, optimize, and push creative outputs to be smarter and more effective.

Learning & Development Opportunities:

• 📝 Enhancement Note: Guesty offers opportunities for professional growth and development in a fast-growing global startup, with a dynamic and impact-driven environment.
• 📝 Enhancement Note: The role of AI-native Content & Creative Creator provides an excellent opportunity to grow one’s career in a fast-paced, innovative environment, with exposure to cutting-edge AI tools and a strong focus on performance marketing.

📝 Enhancement Note: The role of AI-native Content & Creative Creator presents challenges in keeping up with the latest AI tools and workflows, as well as ensuring creative alignment with brand guidelines and campaign narratives. Candidates should be prepared to demonstrate their ability to own workflows from ideation to execution, independently or collaboratively, and to continuously experiment, optimize, and push creative outputs to be smarter and more effective.

💡 Interview Preparation

Strategy Questions:

• 📝 Enhancement Note: Candidates should be prepared to discuss their understanding of performance marketing and their ability to use AI tools to enhance creative outputs and drive campaign performance.
• 📝 Enhancement Note: Candidates should be familiar with Guesty’s brand guidelines and campaign narratives, as well as the company’s data-driven approach to marketing and strong emphasis on performance optimization and continuous improvement.

Company & Culture Questions:

• 📝 Enhancement Note: Candidates should research Guesty’s company culture and values, as well as the company’s mission and vision for the hospitality industry.
• 📝 Enhancement Note: Candidates should be prepared to discuss their fit with Guesty’s dynamic and impact-driven environment, as well as their ability to collaborate with marketing, content, and design leads to streamline workflows and optimize output.

Portfolio Presentation Strategy:

• 📝 Enhancement Note: Candidates should prepare a diverse portfolio showcasing AI-driven content creation and optimization for performance marketing campaigns, with examples of creative assets produced using AI tools.
• 📝 Enhancement Note: Candidates should be prepared to discuss their portfolio in the context of Guesty’s brand guidelines and campaign narratives, as well as their ability to collaborate with marketing, content, and design leads to streamline workflows and optimize output.

📝 Enhancement Note: The interview process for the AI-native Content & Creative Creator role is designed to assess the candidate’s creative production skills, understanding of AI tools, and ability to collaborate with marketing, content, and design leads. Candidates should be prepared to demonstrate their understanding of performance marketing and their ability to use AI tools to enhance creative outputs and drive campaign performance.

📌 Application Steps

To apply for this AI-native Content & Creative Creator position at Guesty:

• Submit your application through the application link provided.
• Customize your portfolio to highlight AI-driven content creation and optimization for performance marketing campaigns, with examples of creative assets produced using AI tools.
• Optimize your resume for marketing roles, with a focus on AI tools, content creation, and creative production.
• Prepare for the interview process, including a portfolio review, creative challenge, and case study presentation, as well as a discussion of your marketing strategy and growth strategy demonstration.
• Research Guesty’s company culture and values, as well as the company’s mission and vision for the hospitality industry.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and marketing industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.